Learn letters with this unique, magnetic activity toy by building upper and lower case letters; the safely embedded magnets help hold it together. The color coded sides help you along; white side up and you can build the alphabet, colored side up and it's open-ended, creative building play. Helps develop letter recognition, fine motor skills, open-ended play, creativity, imagination and sequencing. Made from the highest quality materials and safely embedded magnets this brightly colored activity toy is hours of letter building fun. 20 pieces. Ages 3 and up.