A stunning retrospective on the art and stories behind one of rock ’n’ roll’s most influential cover artists.

Poster Child chronicles the life and art of David Edward Byrd, one of the foremost graphic artists of twentieth-century culture. Told in a deeply personal, strikingly honest conversation with author Robert von Goeben, Byrd shares his journey through sixty years of rock ’n’ roll, theater, and movie artistry. Pioneering iconic visual styles that have come to define rock music, Byrd created posters for concerts and album art for legends such as the Who, Lou Reed, Janis Joplin, Jefferson Airplane, Ravi Shankar, Traffic, Van Halen, the Grateful Dead, Kiss, and Jimi Hendrix—whose kaleidoscopic 1968 poster created for the Jimi Hendrix Experience tour was voted #8 in the Top 25 Rock Posters by Billboard. Byrd went on to design celebrated imagery for Broadway theater hits, including Follies, Godspell, and Little Shop of Horrors, among others. With brutal honesty and raw vulnerability, this stunning retrospective shares the artist’s journey through family trauma, excess, career detours, rehab, and, ultimately, love, success, and recognition. Hardcover, 176 pages.